Consulting
A Bit About Me
Everybody has a story, and every story has a beginning. My story begins in Dedham Massachusetts, surrounded by history and a love for creativity. After attending Dexter School outside of Boston, I started my boarding school journey at Pomfret School in Connecticut. I went on to graduate college from the University of Mary Washington in Fredericksburg, Virginia with a BA in Business and Marketing.
I started my professional career joining Abercrombie and Fitch in their Management Training Program in 2009. For the next 7 years in retail management, I would fine tune my skills in management, marketing and most importantly, sales strategy. Ending my brick and mortar retail career as a GM, I moved on to E-commerce sales with online giant Wayfair. While at Wayfair, I learned e-commerce sales strategy, lead generation, B2B marketing, CRM strategy and commercial furniture project management. During the Pandemic in 2021, I founded a start up incubator called IDEATREK. Also in 2021 I began to work for KI, a commercial contract furniture manufacturer where I manage large scale commercial FF&E projects and sales.
Currently, I sit on the board of directors for the Fairbanks House Museum in Dedham, Ma and I am a member of the Historical Commission for Wrentham, Ma.
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Work Experience
October 2021 - Present
August 2016 - January 2021
January 2009 - August 2016
Krueger International(KI) - Territory Manager
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Coordinate Architect/Designer product strategy on a project level
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Manage purchasing based on contract/state guidelines
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Grow dealer/architect-designer relationships through strategy and sales process with a book value of over $6 million
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Managing new and current end users with a focus on brand awareness
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Coordinating projects regionally and nationally within KI network of sales staff
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Establish refined CMR presence and standards with updated strategies and contacts
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Attained yearly goal in June 2022
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Increased territory revenue by 80% first year
Wayfair, LLC- Senior Account Manager, New Business Projects
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Achieve growth and exceed sales metrics by at least 15% per quarterly goal of $600K by successfully managing an expansive book of business
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Coached new employees on sales strategy, tactics and lead hunting
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built large book of repeat clients, with strong relationships and personal knowledge
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Won several of Wayfair's largest orders including largest single item sale, largest flooring sale, most orders over 40k
Organizations
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- Board Member: Fairbanks House Museum
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- Commission Member: Wrentham Historical Commission
Retail Management - (SM)Abercrombie and Fitch, (SM)Perry Ellis, (SM)Wilsons Leather, (GM)Sperry Topsider, (GM)Talbots
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Manage and Train Employees
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Develop Sales Strategy and Implement per Quarter
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Manage Inventory Systems
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Manage Store Metrics and LP Processes
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Develop Brand Recognition and Marketing
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Improve Sales Training
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